Methodological pitfalls and solutions in satisfaction research


Citation:

Diener, E., & Fujita, F. (1995). Methodological pitfalls and solutions in satisfaction research. In A. C. Samli & M. J. Sirgy (Eds.), New dimensions in marketing/quality-of-life research (pp. 27-46). Westport, CT: Greenwood Press.


Abstract:


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